The Content Creation Trap (and how to avoid it)
In the preface to Chapter 6 in Google Semantic Search I wrote: “In the age of semantic search content has become the transactional currency used to unleash real value on the Web. When everything...
View ArticleQuantum Computing, Search and the Web
Few words succeed in simultaneously exciting and shutting down the critical parts of the brain the way the word “Quantum” does. That’s because the physics encountered in the quantum world involve such...
View ArticleBuilding Trust - Resource Page
Trust is a fundamental quality that underpins every transactional exchange we undertake. Scholars have struggled to define trust and the way it operates for a long time. In the age of Big Data we have...
View ArticleMaking Reality Porous
In Understanding The Future of Marketing I explained the dichotomy of technology into Augmented Reality (AR) and Virtual Reality (VR): “Augmented reality uses digital technology to make the real world...
View ArticleHow Google Search Gets Even Smarter
What if you swiped your phone, brought up Google Voice Search and before you could say anything it started to preload pizza restaurants in your area guessing that you were kind hungry. If you had a...
View ArticleHow Semantic Search Works - Lesson #1: Classification
Suppose you have the search query “Practical Semantic Search Books”. (It's gratifying to see my Google Semantic search book dominates the search results). In order for Google Search to find the answer...
View ArticleHow Semantic search Works: Lesson #2 – Validation
When semantic search works it appears to be, depending upon your perspective, either magical or intelligent in the way a person is. As it tunes out neither of these two perspectives is correct....
View ArticleGoogle’s Machine Learning Cracks World Recognition
How big is the world? From a human perspective, despite the fact that it is getting ‘smaller’ all the time thanks to increased connectivity and faster means of travel the world is always massively big....
View ArticleHow Semantic search Works: Lesson #3 - Data
We live in the age of Big Data to such an extent that we take terms like “data mining”, “sentiment mining”, “metadata” and “data analysis” for granted. We barely stop to think that just ten years ago a...
View ArticleAn Intelligent Computer in Every Person's Pocket
In Google Semantic Search I wrote about how Google is really using semantic search to head towards Star Trek’s omniscient computer. That dream has taken one more step closer to realization with a...
View ArticleWill VR Truly Change Anything?
Let’s start with a truism. Beyond the $2 billion greens that Zuckerberg put on the table when he snapped up Oculus Rift in 2014, there is about ten times that amount floating about laboratories owned...
View ArticleThe Semantics of Google's Voice
In a world where everything is data, navigating to the right place, finding the right answer or matching the right pair (of anything) is always a search problem. Data only makes sense when it is...
View ArticleSearch is a Critical Component of Artificial Intelligence
When everything in the world is data, navigating the data successfully requires technology that starts with and is driven by search. As search has become more and more sophisticated its indexing has...
View ArticleGoogle Search’s Star Trek Future (I/O 2016)
This Google I/O is the tenth since the event first started and like each one over the last few years, every announcement, strategic direction hint, vision statement and omission is endlessly poured...
View ArticleGoogle Throws A Wide AI Net
The launch of Google’s app called Google Trips is, on the surface, just another travel app helping you organize your trip. But, really this is not what it is at all.
View ArticleArtificial Intelligence Will Change Marketing, Branding and Search
Janina Gavankar is not a name that readily brings up a famous face but mention Ms Dewey, Microsoft’s gimmicky and now retired search engine project and a great many people know who we’re talking about.
View ArticleSemantic Search Basics
There comes a moment for those who run a business on the web that they realize a couple of things: first that search is incredibly technical in terms of how it works and second that their efforts to...
View ArticleGoogle’s Machine Learning Cracks World Recognition
How big is the world? From a human perspective, despite the fact that it is getting ‘smaller’ all the time thanks to increased connectivity and faster means of travel the world is always massively big....
View ArticleHow Semantic search Works: Lesson #3 - Data
We live in the age of Big Data to such an extent that we take terms like “data mining”, “sentiment mining”, “metadata” and “data analysis” for granted. We barely stop to think that just ten years ago a...
View ArticleAn Intelligent Computer in Every Person's Pocket
In Google Semantic Search I wrote about how Google is really using semantic search to head towards Star Trek’s omniscient computer. That dream has taken one more step closer to realization with a...
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